Digital X-Ray — Hotel chain (Menorca)
Real case study: hotel technology audit in Menorca — 47 applications inventoried, 23% reducible SaaS spend, and a digitalization roadmap for a 4-property chain.
Four properties, 400+ employees, a decade of growth piling up tools: PMS, booking engine, channel manager, department-level CRMs, critical spreadsheets owned by a single person. No one had the full list of what the chain used, paid for, or depended on. Leadership wanted to roll out AI but didn't know on what foundation.
47 applications inventoried (12 without a clear owner), 23% of SaaS spend flagged as redundant or unused, 3 critical key-person dependencies documented, and an executive plan for the next 12 months.