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03 / How we work

From the first map to the system in production. With the same team.

  1. 01

    Understand.

    Applications, data, dependencies and points of failure. First, a reliable view of your operation.

    Digital X-Ray
  2. 02

    Prioritize.

    What to connect, what to automate and what to build. Decisions based on impact, risk and effort.

    Technology roadmap
  3. 03

    Build.

    Integrations, automations and custom systems. Implementation, testing and go-live.

    Implementation

04 / Judgment and execution

Architecture and implementation are part of the same work.

IA Operators grew out of Luiz Brazão's experience connecting technology and operations. Understanding the problem and building the solution stay under the same technical direction.

Get to know IA Operators

“What I appreciated most was his ability to work through technical uncertainty, adapt to changing requirements, and keep improving the solution through testing and iteration. He was also proactive in identifying technical challenges, explaining possible options, and finding practical ways forward.”

Read the full testimonial

I had the opportunity to work with Luiz on the development of a custom AI automation application for one of my businesses.

Luiz brought solid technical knowledge, a solution-oriented mindset, and a lot of flexibility throughout the project. The scope involved several complex requirements, including workflow logic and integration with external systems.

What I appreciated most was his ability to work through technical uncertainty, adapt to changing requirements, and keep improving the solution through testing and iteration. He was also proactive in identifying technical challenges, explaining possible options, and finding practical ways forward.

I would recommend Luiz to anyone looking for a developer who can build custom automation systems, connect different platforms, and work on complex workflow logic with a hands-on and committed approach.

05 / Ideas from practice

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Before we start.

What does IA Operators actually do?

We're an AI and digital marketing agency. We diagnose and build: AI automation, chatbots, web design, SEO, digital marketing and tech audits (Digital X-Ray). The same team that defines the strategy implements it all the way to production, no hand-offs.

How are you different from a consultancy or an AI agency?

Consultancies deliver slide decks and disappear; AI agencies build whatever you ask without prior diagnostics. We're the same team that maps the real problem and then builds it.

What is the Digital X-Ray?

Our entry-level service: we map every application, license, integration, dependency, and Shadow IT in your company. Deliverables: master inventory, license matrix, integration map, risk analysis, and an executive report with prioritized recommendations.

Who is this for?

Companies of 50–500 people that have grown by accumulating tools without a planned architecture. Sectors: hospitality, healthcare, professional services, retail, real estate, mid-market manufacturing.

How much does the Digital X-Ray cost?

It depends on scope: how many areas and systems are included. After a first call we send a proposal with a fixed price. Fixed-scope 3-week project that includes inventory, integration map, risk analysis, and prioritized recommendations.

What if we want to execute after the audit?

It's the usual path. The audit leads into a Technology Roadmap (4–6 weeks) and/or Implementation: automations, integrations, and custom systems. Fixed-scope projects or monthly retainer.

Will you touch the infrastructure we already have?

We don't break what works. We document first, integrate after. Recommendations are always prioritized by impact vs. risk.

How do we get started?

A 30-minute call to understand the context. If there's a fit, we send a fixed-scope Digital X-Ray proposal.

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Let's make your systems work as one.

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